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Profile
Acertiva is a marketing research firm that supports innovation, brand building and loyalty development efforts with timely, useful and reliable information. From its headquarters in Mexico City, Acertiva offers coverage for projects in Mexico, Latin America and the United States.
The areas of expertise of our company are:
 Innovation: Demand forecasting for new products, evaluation of initiatives to renew existing products, fine-tuning of new product concepts.
Brand development: Analysis of positioning of a brand and the impact of branding initiatives (e.g.: PR, advertising, etc.).
Loyalty: Research the loyalty and satisfaction that employees, clients, suppliers or distributors have toward an organization.
Outsourcing: Support for replicating worldwide market research projects in Mexico, Latin America and the United States.
Syndicated studies: Market research reports that are updated periodically about several subjects of interest in the business world.
For more details about our services, please check our solutions page.
Experience
Acertiva has among its clients several leading pharmaceutical, publishing, fast food, beverage products, service and non-profit organizations. Acertiva has supported them with their diverse needs to make better decisions. For more details about our clients, request our corporate brochure via e-mail at contact@acertiva.com.
Quality
Our services follow the highest ethical, quality and service standards established by national and international organizations such as:
AMAI (Mexican Association of Marketing and Public Opinion Research Agencies)
ESOMAR (European Society for Opinion and Marketing Research)
MRA (Marketing Research Association)
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